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      Foundations of Public Relations

      Foundations of Public Relations

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      1. Foundations of Public Relations
      • Beginner Level

      Foundations of Public Relations

      Get your Public Relations career on track with this short free online course.

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      Foundations of Public Relations
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      Learning Outcomes

      In this free course, you will learn how to:

      • Define the term 'Public Relations'
      • Explain the importance of Public Relations through a case study about UPS
      • Recall the purpose and role of an organization's C-Suite in PR strategies
      • Explain the various models and approaches of Public Relations
      • Indicate the function of management and Public Relations
      • Discuss the factors for excellent Public Relations
      • Describe the theories of organizational effectiveness

      Knowledge & skills you will learn

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